Tim Jordan

I spent six years in the corporate world doing business development and sales for tech companies. In that time, I watched businesses go through the full transition — from manual processes, to software solutions, and now into AI. Each wave brought new opportunity, and each time, the businesses that adapted early came out ahead.

I've been working with AI since it came out — using it every day to research, plan, and execute both personal and business projects. The space moves fast, and staying current isn't just a hobby for me, it's how I operate. I'm constantly learning new tools, new workflows, and new best practices so you don't have to.

Here's what I know to be true: most business owners don't have the time or the desire to become technical AI experts — and they shouldn't have to. That's exactly why I started Pesto AI. My job is to make this technology approachable and straightforward to implement, whether that means finding better AI-native tools you can use today, or embedding custom AI solutions directly into how your business runs.

At the end of the day, it's not about AI for the sake of AI. It's about helping you save time, reduce costs, and serve your customers even better. That's what it's all about. And right now — before this becomes table stakes for every business — is the best time to start.